Life is all about change, and in the fashion industry, it’s the driving force behind creativity and innovation. Here at Stella Carakasi, we’re embracing change as we push our business to become more sustainable, and our designs to be more size inclusive.
For us as a fashion company, it’s not just about the silhouette of the season or the color of the moment, it’s about how we do business. We’re adapting and changing every day to make sure we continue to offer the best products possible to our loyal customers. And, our direct-to-consumer business model means that we can stay in direct contact with the women that love our brand, giving us the opportunity to create clothing that speaks to their values.
A recent change in the investment world has opened up a new opportunity for our customers to be part of the Stella Carakasi brand. Thanks to new legislation, companies of any size can raise money from the “public” essentially turning customers into investors. Owning shares in new, private companies had been fairly exclusive for a long time and Regulation Crowdfunding allows anyone to get in on up-and-coming companies at relatively low minimums. This revolutionary change in legislation effectively levels the playing field for small companies such as ours to raise funds from the very customers that know and love our brand.
We recently launched a crowdfunding campaign on StartEngine, the nation’s leading crowdfunding platform and invite you to take a look by clicking here. It’s an inexpensive way to invest in a company you believe in. There are several levels to opt-in, each one offering some great perks and at the end of the day, you own a piece of a company you love.
This is your opportunity to own a piece of the brand and make a difference in the fashion industry. Join us as we grow!
The post Finding Opportunity in Change appeared first on Stella Carakasi.